In The Media

A Trusted Voice On the Modern Workplace

From her Amazon #1 best-selling book to media Vinisha’s work has been featured in over 30 national and international media outlets, including Fast Company, Australian Financial Review, and Ticker TV.

She’s a sought-after podcast guest, author, and speaker known for reframing how we see leadership, branding, and power. Whether on screen or in print, her voice helps ambitious people feel seen and shows them how to build commercial yet authentic credibility.

FEATURED IN

BEHIND THE BUZZ

The Briefcase Effect In Action

Vinisha’s work has been spotlighted in over 35 major publications across Australia, New Zealand, South Africa, and the US. These include:

Thought leader on personal branding, networking and online presence

Trusted voice in modern day work with articles on people, timeless skills and talent.

1M+ Readers Reached Organically
Across syndicated platforms, YouTube interviews, digital op-eds, and social shares.

READ THE FEATURE

Media & Press | The Briefcase Effect

📺 TV & Video

The Yellow Shelf

The Yellow Shelf

YouTube Interview

Watch

LinkedIn

Interview with Brendan Wong

Watch

Ticker TV

Interview on modern workplace

Watch

Ausbiz – The Call

Broadcast interview on personal brand

Watch

📰 Online & Print

Fast Company

How to build a personal brand that fast-tracks your career

She Defined

How a briefcase became my powerful personal brand

Inside Small Business

The five key reasons small businesses struggle to scale successfully

CEO World Magazine

Why building your network is not the same as networking

Women’s Agenda

The cult of family culture at work and why it needs to stop

Start Up Daily

The power of online branding in a noisy market

Women’s Network

What is personal branding and why does it matter?

Girltalk HQ

Why it’s time to reframe women’s issues as societal ones

CEO World Magazine

How social media is a game-changer for personal brand building

She Defined

How to improve your networking skills and why it matters

The Law Society of WA

The 12 timeless skills that keep you relevant

The European Business Review

Why founders need a strong personal brand to succeed

Business Builders

Why founders need a strong personal brand to succeed

Flying Solo

Solo success starts with a strong personal brand

Business Sale

The power of online branding in a noisy market

CEO World

How organisations can play a bigger part in reducing domestic violence

The Carousel

The 9 biggest mistakes people make when trying to polish their personal brand

Broker Daily

Why building a strong personal brand is key to gaining more clients

HR Leader

How the smartest companies win by choosing talent over bias

Welcome to the Club

You Can’t Thrive if You’re Fighting to Survive

🎙️ Radio & Podcasts

Nerds of Joy

The Briefcase Effect – Career Building & Personal Brand

Flying Solo

Building a personal brand with purpose and personality

The Exceptional Sales Leader

The Briefcase Effect with Vinisha Rathod

Magical Learning

The Briefcase Effect with Vinisha Rathod (Ep 259)

The Yellow Shelf

The Briefcase Effect – Author Vinisha Rathod

Leading You

Briefcase Effect: Personal Brand & Self Leadership

Australia Overnight (2GB/3AW/4BC/6PR)

Interview with Tony McManus

📅 Upcoming

New podcast episodes, panels and feature articles coming soon with Australian Financial Review, US school for startups, fast company, forbes ✨

WE WOULD LOVE TO HEAR FROM YOU

Whether its a celebration, launch or looking to inspire and lets see if we can make some magic together!

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